Serviced accommodation and aparthotel management across Dorset

You already know your building. You know which units turn over on a Friday, which ones sit dark through February, and how long the shower in 4B has been on the list. What you may not have is enough demand to fill every unit every week, or the appetite to rebuild an operation from scratch every time a housekeeper hands in their notice.

Serviced accommodation management, as we mean it here, covers:

• Aparthotels: self-contained units, hotel-style service, one front door.
• Small hotels and guest houses moving rooms, floors or a whole wing into self-catering short stays.
• Whole houses converted into several lettable units or let room by room to short-stay guests.
• Multi-let buildings and blocks in single ownership, run commercially rather than let on ASTs.
• New or refurbished stock that needs filling from a standing start.

Single properties are a different job with a different rhythm, and we do that too: holiday let management in Bournemouth is the right starting point if you own one apartment or a second home.

What this is not: block or leasehold management

Say it plainly. We do not do block management or leasehold management. That is a separate trade with separate obligations: service charge budgets and accounts, section 20 consultations, reserve funds, communal repairs recharged to leaseholders, and acting for a freeholder or a right-to-manage company. We are not a managing agent in that sense. We do not act for a block where the flats sit with different leaseholders, and we do not hold service charge money.

What we do is run short-stay accommodation as a commercial operation for whoever controls the building: the freeholder, the operator, the lessee of the whole, the family who own the hotel. If what you need is a block managing agent, you need a specialist, and we will say so on the first call rather than waste an hour of yours.

Flexiestays is our own booking platform, and it is not reserved for managed clients. There are two ways in, and an operator with a working team should look hard at the first one before considering the second.

Door one: list the building for 5%

List on Flexiestays is 5% of booking revenue and nothing else. Your units join the platform and our distribution, and you carry on running the building exactly as you do now: your staff, your standards, your pricing, your guests. No management contract. You do not need to hire us to manage anything. If you already run a PMS and a channel manager you are happy with, this sits beside them and adds demand.

Door two: hand the operation over for 15%

Fully managed is 15% of booking revenue, and the Flexiestays listing is included inside that fee rather than charged on top. Listing and photography, distribution across every major channel, pricing, 24/7 guest communication, housekeeping coordination, maintenance, compliance and reporting: one team, one number to call, one line on the statement.

Either way, the argument for distribution is arithmetic. Our published estimator runs on an indicative model rather than measured results from your building: base nightly rates of £82 for a studio, £108 for a one-bed, £142 for a two-bed and £188 for a three-bed, adjusted by location (seafront 1.25, central Bournemouth 1.10, Poole 1.18, suburban 0.95, wider Dorset 0.90), and an occupancy assumption of 0.68 for a well-distributed, actively priced unit against 0.47 for one leaning on a single channel. Multiply that occupancy gap across a twelve-unit building and it is the whole business case. It is a model to test against your own numbers, not a forecast and not a promise. Run it below, then send us your real figures.

More on how the engine works: the Flexiestays booking platform, and how the same building performs in Bournemouth against Poole and Sandbanks.

FSM does not own a laundry and does not employ a cleaning crew. We coordinate a vetted network of local partners, and we say so plainly because this is the part operators get burned on. A building on a bad cleaning contract loses its rating in a season.

Cleaning, linen and laundry run to a written specification per unit type, with linen stocked in par levels so a late departure does not stall the next arrival. Every changeover is checked, faults are photographed and logged, and a unit that fails comes off sale until it is right. Repeated failures cost a partner the building.

Maintenance and interior design and furnishing work the same way: coordinated by us, delivered by vetted partners. Refurbishing a wing one unit type at a time, so the building never goes dark, is a normal request.